Choosing Of Proper Keywords in SEO
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| Picking of Legit Keywords in SEO |
Collection
the right keyword is the most important and initial step of optimizing your
page. When you are successful in optimizing your page by collecting the
appropriate keywords then you are on the right track of SEO otherwise you will
be on a road with so many bumps and you just waste your all time and money. You
have to gather the proper keyword according to the queries entered by different
persons and before selecting it there should be a long list of it. You should choose those keywords
that best describe your website.
It would be a rare
chance that you get your site at the top by using a string of one word in a
search at once. As you know that now a days the webs are full of lot of pages
so it was very difficult to attain your site at the top by using a string of
one word. So using at
least two or three strings of word will be beneficial.
For example: if your site is about ‘food’. Then you don’t
have to choose a keyword of just only ‘food
or foods’. So you have to choose
like ‘food recipes’, ‘cooking foods’, and ‘delicious foods’ as a keyword.
There is a chance that someone can use these words also but don’t worry about
this so you have to be very careful about choosing keywords that are not
surplus in amount and should be unique so there should be a less competition between
same kind of sites.
The most important
thing you have to do is to choose those keywords that best describe your
contents of the page and you know very well that what kind of phrases the user
uses in a search engine. Put yourself at their place and you will know how a
person searches for anything.
One thing you must be
careful about keywords that you don’t have to only consider that how much
searches has been made in a month but also keep in mind how much is the
relevant information in your website.
Number of Keywords inn SEO
Amount of Keywords in SEO
The
next step after choosing the keyword that best describes your web page is the
density of keyword you use in the whole web page. Greater the numbers of
keywords you use in the rest of your web pages higher are the chances of
getting top in the search engines. There are no such rules or restriction of
using surplus quantity of keywords but you can use at least 5 to 10 keywords
but not hundreds of them on a single page. When using huge amount of keywords in a page
the search engine will consider it as an artificial thing and the adverse
effect of this is that the search engine abandoned your page because that
strategy of manipulating so much amount of keywords in a page will considered
as illegal.
Places of Keywords in SEO
The keywords are more important at the place of page
title, main headings and in the initial beginning paragraph
rather than using so many keywords at the bottom paragraph of the page. When the
number of keywords you use in the page title, file name, sub headings,
paragraphs are equal to another person then the only thing that differentiate
you is having a keyword in the URL. That will increase your ranking.
Keywords for URL, File Names in SEO
The domain name and the
URL name play an important role in SEO. For instance assume that your site
domain is about ‘food’ or ‘foods’and site tells mainly about how
to cook foods then you have to choose
URL name as ‘food cooking’ rather than ‘Recipe making’. The first one URL has
more importance than the other URL because two of the keywords are used that is
relevant to the content of the page.
It is best to use at
least three keywords in the URL because it is very difficult to remember such a
large URL for anyone and also for himself because websites are not only
searched by you but from all over the world. Keywords also play an important
role in the file name because some of the search engine gave importance to the
file names. Let’s have an example suppose one of the site names is ‘www.myprofile.com/foodcooking.html’.
The second one is ‘www.foodcooking.com/foodcooking.html’ and the third one is
‘www.myprofile.com/recipemaking.html’. Whereas the first one is better than the
third one but second one is better than both of them. The advantage of file
name is that they are easy to change.
Keywords for Page Title in SEO
Keywords also play a
keen role in page titles. Most of the search engines like Google display the
contents of the page by seeing the page title tag. One can also leave it empty
and the search engine will open it as an untitled document. The page title can
be as long as you want. If you are working as an SEO then you have to write in
a page title tag.
Keywords for Headings in SEO
Separate headings for each paragraph play an important
role in SEO. It is useful when there is a keyword used in each headings of
paragraph. You can use a number of headings by writing their
lengthy names in the heading tag but a common sense says that too much long
headings become worse so choose words that are less than 7 or 8. The most
important matter you have to consider about is the displaying of heading on the
page. The first heading will be considered as <h1> that has a large font so if it is more than 7 or 8
words then it will go on next line that is not suitable for the search engines.
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